Learn from experts and peers while you grow your network Learn from experts and peers while you grow your network
Discover best practices that aren’t taught anywhere else Discover best practices that aren’t taught anywhere else
Increase your confidence and become more successful on campus Increase your confidence and become more successful on campus

For many campus recruiters, the only way to “learn the ropes” is to follow in the footsteps of their predecessors and hope to figure out the rest along the way.

While this was never sufficient before, it’s even more challenging when working virtually.

The Fundamentals of Campus Recruiting Program is designed to give you the foundational knowledge to succeed in your work.

This is your opportunity to achieve better outcomes and advance your career.

A group of professionals working together at a computer

More than 300 campus recruitment professionals have graduated from the Fundamentals of Campus Recruiting Program. Now you have the opportunity to experience the program live from your desktop.

Accenture
Aerotek
Air Canada
AlphaSights
Amgen
Bank of America
Bank of Canada
BCG
BDO Canada LLP
Bell
BMO
Capital One
CGI
Chemours
CIBC
Coca Cola
Desjardins
FedEx
Accenture
Aerotek
Air Canada
AlphaSights
Amgen
Bank of America
Bank of Canada
BCG
BDO Canada LLP
Bell
BMO
Capital One
CGI
Chemours
CIBC
Coca Cola
Desjardins
FedEx
Imax
Kiewit
KPMG
Microsoft
Northwestern Mutual
Paypal
PWC
RBC
Rexall
Sandia National Labs
Shopify
Target
TD
T-Mobile
United Airlines
Walmart
Zip Recruiter
ZS
Imax
Kiewit
KPMG
Microsoft
Northwestern Mutual
Paypal
PWC
RBC
Rexall
Sandia National Labs
Shopify
Target
TD
T-Mobile
United Airlines
Walmart
Zip Recruiter
ZS

Your Action Plan:

Register now for the Fundamentals program. Register now for the Fundamentals program.
Earn your micro-credential in campus recruitment. Earn your micro-credential in campus recruitment.
Exceed your work objectives and advance your career. Exceed your work objectives and advance your career.

Program & Schedule

(All times based on Eastern time zone)

The Fundamentals of Campus Recruiting Program is designed to provide a foundational understanding of many areas of the business; challenge the assumptions that may limit your thinking; and, energize you to achieve greater outcomes.

The program features four, 2-hour sessions that include workshops, presentations and panel discussions that will be presented live online over a span of four weeks. Weekly sessions will include opportunities for participants to reflect on their learning, take part in small and large group discussions, meet with their peers, and complete self-guided learning and assignments.

In addition to the 2-hour sessions, it is expected that participants will comment on discussion board topics, connect with co-participants, and complete quizzes.

Participants will be supported via a dedicated web portal to access educational materials, connect with peers, post and comment on coursework, discuss topics of interest, and share best practices and information over the course of the program. All 2-hour sessions will be recorded and made available for review for 6 months after the completion of the program.

Week 1

Tuesday, May 3, 2022
1:00 - 3:00 PM (Eastern)

  • Understanding the Campus Talent Ecosystem
  • Conducting a Self-Audit to Focus Your Efforts
  • Introduction to Strategic Campus Planning

Week 2

Tuesday, May 10, 2022
1:00 - 3:00 PM (Eastern)

  • Making Your Business Case for Campus Recruiting
  • Fundamentals of Leadership, Co-op, and Internship Programs
  • Introduction to Employer Branding & Your Employer Value Proposition

Week 3

Tuesday, May 17, 2022
1:00 - 3:00 PM (Eastern)

  • Building Awareness on Campus
  • Developing Effective Campus Partnerships
  • The Role of Your Website, Social Media & Third-Party Tools
  • Creating Impactful Events & Activities
  • Managing the Candidate Experience for Engagement & Retention

Week 4

Tuesday, May 24, 2022
1:00 - 3:00 PM (Eastern)

  • Embracing Diversity, Equity and Inclusion
  • Selecting and Developing Internal Allies & Supporters

All details are subject to change.

Program features

4 live interactive workshops 4 live interactive workshops
10 hours of active learning 8 hours of active learning
Collaborative group work and discussions Collaborative group work and discussions
Online educational materials (video recordings, slides, articles, worksheets) Dedicated course web portal
Dedicated web portal with discussion board Interactive discussion board
Highly experienced and knowledgeable instructors Experienced and knowledgeable presenters

Expert Presenters

(Additional presenters will be announced soon)

Panelist Headshot

Erum Chaudhry

DEI Campus Recruitment Manager,
AlphaSights

Panelist Headshot

Graham Donald

Founder & President,
Campus Talent Lab

Panelist Headshot

Nicole Furnia

Director, University Relations,
Arrive Logistics

Panelist Headshot

Nicole Ramirez

Manager, Early Talent,
Conagra

Panelist Headshot

Kelly Rath

Director, National Campus Recruiting,
Andersen

Dedicated Support

Panelist Headshot

Julie Rahmer

Learning Success Manager,
Fundamentals of Campus Recruiting Program
Brainstorm Strategy Group Inc.

As the Fundamentals of Campus Recruiting’s dedicated program support person, I’m committed to ensuring that participants and presenters get the most out of their experiences. I am happy to answer questions and provide information and updates to ensure that you are well equipped for this unique learning opportunity.

Testimonials

(from participants of in-person editions of this program)

Testimonial quote

"This course has expanded my knowledge and gave me a greater perspective on different approaches with University Recruiting and how to better communicate with business and students."

Natalie Mirzaian

University Relations Recruiter, Amgen

Testimonial quote

"Even if you think you know everything about campus recruiting, attend this training and you will know so much more."

Maritza Fernandez

Manager, Emerging Talent, PetSmart

Testimonial quote

"This was a great way to jump start strategic thinking and conversations about how we are utilizing our campus programs."

Nicole Streu

Senior Recruiting Specialist, Sandia National Labs

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FAQs

Expand FAQ
What is the schedule and time commitment?

The core of the program is four, 2-hour sessions held over 4 weeks. In addition to the 2-hour sessions, it is expected that participants will comment on discussion board topics, connect with co-participants, and complete quizzes.

All sessions will be recorded so that participants can access any sessions that conflict with their personal schedules.

Expand FAQ
Will there be recordings available?

Yes, all sessions will be recorded and available exclusively to program participants on the dedicated web portal for 6 months after the completion of the program.

Expand FAQ
What happens if I miss a session?

There’s a good chance that a session or two may conflict with your other commitments. Recordings of sessions will be posted on the web portal along with educational materials within 24 hours of each workshop, so you’ll have plenty of opportunity to catch up.

Expand FAQ
Who should participate?

Professionals involved in campus recruiting, employer branding, university relations, and/or early talent programming.

Registration Fees

Individual
()

$845 USD

per person

Group of 3 to 5
(20% off)

$676 USD

per person

Group of 6 or more
(30% off)

$591.50 USD

per person

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